FAKTOR-FAKTOR YANG MEMENGARUHI PERMINTAAN KREDIT CEPAT AMAN PADA PT. PEGADAIAN (PERSERO) CABANG MALILI

Abstract

Credit is one way to help the community in obtaining a loan. Based on the initial survey, the authors obtained the ones related to research on Customer Income, Interest Rates and Credit Requests (Survey at PT. Pegadaian Malili branch) and measured indicators of variables. in the study at. Based on the results of the regression proposed at Customer Income, there is a positive relationship to Credit Demand, while the Interest Rate has a negative relationship to Credit Demand at PT. Pegadaian Maili branch Hypothesis test results state that the Customer Income Variable and Interest Rate have a significant influence both simultaneously and partially on Credit Requests. Keywords: Credit Request, Pawnshop