Browsing by Author "Goso, Goso"

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Analysis of digital-based marketing strategy in supporting business activities of young entrepreneurs

Paradi, Riswandi; Solling Hamid, Rahmad; Goso, Goso; Ukkas, Imran (Lembaga Pengembangan Manajemen dan Publikasi Imperium, 2022)

This research aims to formulate a digital-based marketing strategy for young entrepreneurs. This study uses a qualitative approach through an interpretive paradigm by adopting a marketing mix. The population used in this ...
The effect of digitalization, work-family conflict, and organizational factors on employee performance during the COVID-19 pandemic

Salju, Salju; Junaidi, Junaidi; Goso, Goso (LLC “Consulting Publishing Company “Business Perspectives”, 2023)

The COVID-19 pandemic and technological development lead to a shift in economic, educational, and social behavior, subsequently influencing human life patterns and new realities through digital literacy. Education sector ...
Metode Penelitian Bisnis (Pendekatan Kuantitatif)

Goso, Goso; Kalsum, Ummu (LPPI UMPalopo, 2022-01)

Alhamdulillah, segala puji dan syukur penulis panjatkan kehadirat Allah Swt., karena buku yang berjudul “Metode Penelitian Bisnis (Pendekatan Kuantitatif)” telah selesai disusun. Buku ini disusun agar dapat membantu para ...

Now showing items 1-3 of 3

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